What factors have affected the rise in the sales of set-top boxes?
People who don't own an STB might think they're stuck in the past. However, set-top boxes are still popular. In 2021 alone, over 300 million STB units were shipped. The set-top box is no longer an entertainment device but also provides new use cases and adds a new layer of intelligence to the end-user experience.
Because of this rising need for better compute power, more complex graphics, and machine learning capabilities, the STB market is experiencing a period of tremendous innovation.
Pivotal Factors
Content delivery: High-resolution UIs and tailored content recommendations are the hallmarks of the best user experiences. As a result, the additional capabilities are primarily focused on enhancing the overall image quality of the 4K video. As a result, even low-cost set-top boxes (STBs) must be able to support 4K video. In addition, AI super-resolution is critical (more on that later). For STBs to keep up with the growing demands of their users, more powerful hardware solutions are required.
Camera support: Following the COVID-19 pandemic, which saw many individuals exercising from the comfort of their own homes, DTVs and STBs have become increasingly popular for fitness applications. With the resurgence of smart cameras and this new trend, fitness apps have a chance to flourish. The use of AI algorithms to track the position of the user's body is essential in fitness software. Also included is an always-on voice subsystem for use with the STB's voice command and digital assistant functionalities.
Fitness: Following the COVID-19 pandemic, which saw many individuals exercising from the comfort of their own homes, DTVs and set-top boxes have become increasingly popular for fitness applications. With the resurgence of smart cameras and this new trend, fitness apps have a chance to flourish. The use of AI algorithms to track the position of the user's body is essential in fitness software. Also included is an always-on voice subsystem for use with STB's voice command and digital assistant functionalities.
Gaming: Video and command streaming, as well as low-latency features, are necessary for cloud gaming to function properly. Android TV already supports Android game apps, so even low-tier STBs may make use of basic cloud gaming experiences.
Voice UI: STBs must have a voice command feature. There are several complex applications and experiences that these devices need voice UI for, including a fitness app and simple voice commands (UX).
Better resolution: When converting footage from a lesser resolution to 4K, Super Resolution employs a combination of artificial intelligence (AI) and standard video processing techniques to produce a high-quality image. As high as 8K resolution may be possible with some set-top boxes. While 4K set-top boxes presently dominate the market, 8K set-top boxes will soon follow suit and be sold all over the world. Major athletic events will certainly hasten the uptake of 8K STBs by the general public.
Demand in security: Content is the main factor that changes the form of the entertainment industry. And with so much content going directly to the STBs, it becomes important that STBs should offer better security to the end-users at all times.
Because of this rising need for better compute power, more complex graphics, and machine learning capabilities, the STB market is experiencing a period of tremendous innovation.
Pivotal Factors
Content delivery: High-resolution UIs and tailored content recommendations are the hallmarks of the best user experiences. As a result, the additional capabilities are primarily focused on enhancing the overall image quality of the 4K video. As a result, even low-cost set-top boxes (STBs) must be able to support 4K video. In addition, AI super-resolution is critical (more on that later). For STBs to keep up with the growing demands of their users, more powerful hardware solutions are required.
Camera support: Following the COVID-19 pandemic, which saw many individuals exercising from the comfort of their own homes, DTVs and STBs have become increasingly popular for fitness applications. With the resurgence of smart cameras and this new trend, fitness apps have a chance to flourish. The use of AI algorithms to track the position of the user's body is essential in fitness software. Also included is an always-on voice subsystem for use with the STB's voice command and digital assistant functionalities.
Fitness: Following the COVID-19 pandemic, which saw many individuals exercising from the comfort of their own homes, DTVs and set-top boxes have become increasingly popular for fitness applications. With the resurgence of smart cameras and this new trend, fitness apps have a chance to flourish. The use of AI algorithms to track the position of the user's body is essential in fitness software. Also included is an always-on voice subsystem for use with STB's voice command and digital assistant functionalities.
Gaming: Video and command streaming, as well as low-latency features, are necessary for cloud gaming to function properly. Android TV already supports Android game apps, so even low-tier STBs may make use of basic cloud gaming experiences.
Voice UI: STBs must have a voice command feature. There are several complex applications and experiences that these devices need voice UI for, including a fitness app and simple voice commands (UX).
Better resolution: When converting footage from a lesser resolution to 4K, Super Resolution employs a combination of artificial intelligence (AI) and standard video processing techniques to produce a high-quality image. As high as 8K resolution may be possible with some set-top boxes. While 4K set-top boxes presently dominate the market, 8K set-top boxes will soon follow suit and be sold all over the world. Major athletic events will certainly hasten the uptake of 8K STBs by the general public.
Demand in security: Content is the main factor that changes the form of the entertainment industry. And with so much content going directly to the STBs, it becomes important that STBs should offer better security to the end-users at all times.
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